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ITV Daytime is a British programming block on ITV, programmed by ITV plc. The block of programming begins at 6:00 am from Monday to Friday, and includes the ITV News programme Good Morning Britain.[2]

Current programming (as of January 2026)

Programmes
Programme Since Monday to Friday Saturday Sunday
Good Morning Britain 2014 06:00–09:30
Lorraine 2010 09:30–10:00
This Morning 1988 10:00–12:30
Loose Women 1999 12:30–13:30
ITV Lunchtime News 1972 13:30–13:55 Varied times Varied times
Dickinson’s Real Deal 2006 14:00–15:00
This is Money 2026 15:00–16:00
Deal or No Deal 2023 16:00–17:00 Varied times Varied times
The Chase 2009 17:00–18:00 Varied times Varied times
Saturday Morning with James Martin 2017 09:30–12:00
Love Your Weekend with Alan Titchmarsh 2020 06:25–08:20 09:25–11:25
Jason Atherton Dubai Dishes 2023 11:35–12:35 11:50–12:50
Ainsley’s Good Mood Food 2021 12:35–13:05 12:50–13:20

References

  1. ^ “Daytime”. www.itvjobs.com. ITV. Retrieved 9 August 2020.
  2. ^ “ITV announces new all live morning daytime schedule for 2020”. Press Centre. ITV. 12 November 2019. Retrieved 9 August 2020.