Panda Kids is a Portuguese pay television channel that launched in 2021, and mainly features animated series and anime for children aged 6 to 12. It is operated by Dreamia, a joint venture between NOS and AMC Networks International Southern Europe.[1]
History
Panda Kids was launched in Portugal on 1 June 2021, as a pop-up channel for children aged 6 to 9, and featured animated programming formerly aired on Biggs, which was refocused on live-action programming for teens and young adults.[2] Panda Kids also launched in Spain at the same time, as an evening block on Canal Panda, but unlike the Portugal version, it featured live-action programming including television series and reality shows for older children as well as on-air graphics similar to Biggs.[3][4]
Panda Kids was initially intended as a pop-up channel running until December 2021, but due to the channel’s popularity, its license was renewed to June 2022,[5] before eventually being established as a permanent channel, which allowed Biggs to be fully refocused as a teen and young adult channel until Biggs’ closure and replacement to VinTV in May 2026.[6][7][8] Panda Kids was initially scheduled to run from 8:00am to midnight, but at launch, it instead aired from 6:00am to 1:00am. Its timerange was expanded from 6:00am to 2:30am in July 2021, then to 4:00am in August, to 4:30am in October, and became a 24-hour channel on 16 November 2021.[citation needed]
In 2024, the channel expanded its target audience to preteens, with some live-action shows targeting the demographic and Dragon Ball Super premiering on the channel in August.[9]
References
- ^ “Canal Panda new kids channel in 2021”. Lyngsat. 10 October 2024. Retrieved 10 October 2024.
- ^ “Este é para os mais novos: vem aí um novo canal do Panda”. NiT (in European Portuguese). Retrieved 2024-11-07.
- ^ “Canal Panda crea “Panda Kids”, una nueva franja horaria con nuevas series y programas”. MundoPlus.tv. 2021-05-24.
- ^ Duarte, Ronald (2021-04-30). “NUEVA FRANJA PANDA”. AMC SELEKT (in Spanish). Retrieved 2024-11-07.
- ^ Nunes, Marta Kong (2022-01-12). “Panda KIDS prolongado por mais seis meses”. MHD (in European Portuguese). Retrieved 2024-11-07.
- ^ Fernandes, Diogo. “Biggs investe em novas séries para conquistar o público adolescente”. Unimado (in Portuguese). Retrieved 2024-11-07.
- ^ “BIGGS ASSINALA 13º ANIVERSÁRIO COM CAMPANHA” (in European Portuguese). Retrieved 2024-11-07.
- ^ “Canal Biggs apresenta reposicionamento e aumenta idade do target”. ECO (in European Portuguese). 2023-07-05. Retrieved 2024-11-07.
- ^ “Alteração do projeto do serviço de programas Panda Kids”. ERC. 2024-01-18.