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Samuel Ross MBE (born 1991) is a British fashion designer, creative director, and artist.[3][4] He is known for founding the fashion label A-COLD-WALL*, Industrial Design studio SR_A SR_A, and the Black British Artists Grants Programme [d].[5][6][7][8] Since founding these organisations, Ross has collaborated with companies such as Apple, Kohler, LVMH, Nike, and William Grant & Sons.[9][10][11][12][13][14][15][16] Ross’s output is often characterised as “social architecture for the body”, captured through abstraction, brutalism, and deconstruction.[buzzword][citation needed]

Early life and education

Ross was born in the Brixton neighbourhood of London, United Kingdom to second generation Windrush parents of Caribbean descent.[4] Shortly after his birth he moved to Northamptonshire, United Kingdom.[17] He attended and graduated from De Montfort University, Leicester where he received first class honours for a Bachelor of Arts in Graphic Design and Illustration and was awarded the FSG design award in 2012.[18][19]

Career

After graduating from university, Ross worked as a graphic and product designer for various commercial and industrial companies.[17]

He went on to intern for, and was subsequently hired by Virgil Abloh, who became Ross’s mentor.[20] In 2012 Ross became Abloh’s first design assistant.[21] During his time working for Abloh, Ross also designed for Kanye West‘s creative content company Donda and related companies.[22][23]

In 2014 Ross independently founded A-COLD-WALL*, a fashion label, self-described as a “material study for social architecture.”[24][25] The company was acquired by Tomorrow Ltd. in 2024.[26][27]

In 2019 Ross and his business partner Yi Ng [d] founded SR_A SR_A.[28] Ross launched SR_A (Samuel Ross & Associates) at the Hublot Prize exhibition in the Serpentine Gallery in 2019.[29] SR_A is a studio operating within the fields of artisan-driven, industrial beautification of precious garments, objects and space.[30]

In 2020 Ross established the Black British Artist Grants programme.[31] Each year the scheme offers 10 bursaries of £2,500 to selected applicants from a range of art and design disciplines.[32][33] Past recipients of the award include designer Mac Collins, designer Nifemi Marcus-Bello [d],[34] photographer Ronan Mckenzie, and architect Dominique Petit-Frère [d].[35][36] The programme has independently provided 50 artists with funding, connecting the next generation of talent to global institutions.[citation needed] The programme advisory board is composed of the following: The Kings Foundation,[37] The Victoria and Albert Museum (V&A),[38] The British Fashion Council,[39] The Royal College of Art,[40] The Design Museum [41] and The University of Westminster.[42] Ross summarises the endeavour as “holistic design for change”.[citation needed]

In 2022 the V&A held an exhibition titled Fashion design: Samuel Ross / A-COLD-WALL*, and in 2023 Ross exhibited his paintings and sculptures in a solo show titled Land at the White Cube gallery in London,[43][44] as well as Coarse, and exhibition of sculptural pieces that was his second solo show at the Freidman Benda gallery in New York.[45] His work was also included in the exhibition Mirror Mirror: Reflections on Design at Chatsworth at Chatsworth House, and The New Transcendence at Friedman Benda Gallery, NY (both curated by Glenn Adamson).[46][47][48][49][50] Examples of Ross’s work are held in the Metropolitan Museum,[51] Denver Art Museum,[52] Dallas Museum of Art,[53] Museum of Fine Arts, SCAD Museum of Art, National Museum of Scotland, as well as the Design Museum and V&A in London.[54]

In 2023, Ross was hired by Apple for the newly created role of “Principal Design Consultant for Beats“.[55][56]

In 2024 he designed a smart toilet and taps for Kohler.[57][58][59][60]

Ross was the artistic director of the 2025 London Design Biennale.[61][62][63][64]

Design by Category

Technology

  • WHOOP LLC[65]
  • Apple c/o Beats by Dre LLC[66]

Horology

Fragrance

  • Acqua di Parma (LVMH)

Eyewear

  • Oakley (Luxottica SRL)

Bathroom

  • Kohler LLC

Public sculpture & furniture

  • City of London Financial District
  • Miami Design District

Footwear

  • Timberland LLC
  • Dr. Martens Ltd

Sportswear

  • Nike LLC
  • Converse LLC

Liqueur

  • The Balvenie
  • Absolut Vodka

Automobile

  • RIDECAKE — EV motorbike

Permanent, temporary architecture & installation

  • Hublot Watch Manufacture, Geneva, Switzerland — Completion: 2027–2028
  • Miami Design District — Permanent installation, twenty steel benches (2024)
  • City of London — Sculpture in the City — Large-scale installation (2024)
  • Milan Design Week — TRANSPOSITION — Large-scale installation (2025)
  • Milan Design Week — TERMINAL 02 — Large-scale installation (2024)
  • Design Miami — TERMINAL 01 — Large-scale installation (2023)
  • Milan Fashion Week — SS20 — Runway (2020)
  • London Fashion Week — AW19 — Runway (2019)

Honours and awards

Ross is the recipient of the 2018 British Fashion Award for Emerging Menswear Designer,[68] the 2019 Hublot Design Prize,[69] Forbes 30 under 30 Europe,[70] the 2020 GQ USA Fashion Award[71] and the 2020 People of the Year British Fashion Award for his philanthropic endeavours.[72] He received an honorary doctorate from The University of Westminster in 2021.[1] Ross is a recipient of a 2021 British Fashion Award, within the category ‘Leaders of Change’.[73] Ross was appointed Member of the Order of the British Empire (MBE) in the 2024 New Year Honours for services to fashion.[2] In 2025, Ross was awarded an honorary doctorate by De Montfort University.[74]

  • 2012 FSG design award
  • 2017 British Fashion Council (BFC) Newgen Award
  • 2018 British Fashion Award, Emerging Talent
  • 2018 LVMH Prize (finalist)
  • 2018 Andam Grand Prize (nominated)
  • 2018 BFC Newgen 2018/2019
  • 2019 Hublot LVMH Design Prize
  • 2019 Forbes 30 Under 30
  • 2019 BFC GQ Fashion Fund Award
  • 2019 BFC Newgen
  • 2020 British Fashion Award, Person of the Year (philanthropy)
  • 2020 GQ USA Fashion Award
  • 2020 International Woolmark Prize 2020 (finalist)
  • 2021 British Fashion Award, Leader of Change Award
  • 2021 Honorary PhD (Doctor Honoris Causa) conferred by the University of Westminster[1]
  • 2022 London Chamber Of Commerce, Outstanding Contribution To Fashion
  • 2022 Soho House Award, Established Change-maker Award
  • 2023 Member of the Order of the British Empire (MBE) for services to fashion[2]
  • 2024 Best Contemporary Design Object, DESIGN MIAMI.BASEL[75]
  • 2025 Elle Deco International Design Award (EDIDA)[76][77]
  • 2025 Elle Deco Japan – Young Design Talent Award
  • 2025 Honorary Doctor of Design (Hon DDes), De Montfort University


References

  1. ^ a b c “University of Westminster awards fashion designer Samuel Ross with Honorary Doctorate degree”. University of Westminster. Retrieved 5 December 2021.
  2. ^ a b c “No. 64269”. The London Gazette (Supplement). 30 December 2023. p. N24.
  3. ^ “Dr. Samuel Ross MBE”. London Design Festival. Retrieved 10 May 2025.
  4. ^ a b “Samuel Ross – Continuous study of fashion design, installation art, sculpture & living space”. www.samuel-ross.com. Retrieved 3 April 2021.
  5. ^ “A-COLD-WALL* Official Online Flagship”. A-COLD-WALL*. Retrieved 31 December 2023.
  6. ^ “SR_A SR_A Boutique”. sr-a.com. Retrieved 31 December 2023.
  7. ^ “SR_A SR_A BLACK BRITISH ARTIST GRANTS”. community.samuel-ross.com. Retrieved 31 December 2023.
  8. ^ Gonzalez, Elaine (15 August 2024). “Artnoir, Sotheby’s and SR_A’s Black British Artist Grant Program Announce UK Edition of the Jar of Love Fund 2024”. Sugarcane Magazine ™| Black Art Magazine. Retrieved 18 June 2025.
  9. ^ “Apple’s powerhouse headphone brand Beats has a new designer. See his first big product”. Fast Company Middle East | The future of tech, business and innovation. 19 July 2023. Retrieved 30 December 2023.
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  34. ^ Owoh, Ugonna-Ora (20 December 2022). “Nifemi Marcus-Bello is the Nigerian designer shaping Africa’s designscape”. Wallpaper*. Retrieved 12 June 2024.
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  44. ^ “Samuel Ross – master of the multidisciplinary space”. Financial Times. 23 March 2023. Retrieved 3 May 2023.
  45. ^ Sayej, Nadja (24 May 2023). “Samuel Ross’ New Exhibition ‘COARSE’ Is Anything But”. Observer. Retrieved 25 May 2023.
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