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Sandora LLC (Ukrainian: Сандора) is a Ukrainian juice company based in Mykolaiv, Ukraine. Founded in 1995, the company currently holds a 47 percent share of the Ukrainian juice market.[1] In September 2007, American-based PepsiCo, Inc. purchased 80 percent ownership of Sandora’s company holdings. In November 2007, PepsiAmericas, Inc. and PepsiCo, Inc. jointly acquired the remaining 20% of Sandora. PepsiAmericas held a 60% interest in Sandora, and PepsiCo held 40% interest in Sandora. PepsiCo acquired PepsiAmericas in 2010 and took full ownership of Sandora.

There are two facilities of Sandora in Mykolaiv Oblast: one in Mykolaivske which processes fruits and vegetables for juices, and another in Meshkovo-Pohorilove for actually producing the juices.[2][3] Employing around 600 people, the brand produces a variety of products including Sandora, Sandora Exclusive, Sandora Breakfast Juicie, Sandoryk, and Sadochok, among others.[3]

History

In 1995, Lithuanian businessmen Ihor Bezzub and Raymondas Tumenas provided start-up capital for the implementation of a business plan to Serhiy Sypko, a lecturer at Mykolaiv University of Shipbuilding. Production started the following year. In 2000, a puree and semifinished product production was launched.[4][5]

In 2007, one of the most important deals on the FMCG[clarification needed] market in Ukraine was concluded, worth US$678 million.[6] PepsiCo acquired the largest juice producer, Sandora.[7] This provided opportunities to develop production in Ukraine and establish the processing of seasonal vegetables and fruits through further investments. In 2008, the production of Lipton Iced Tea beverages began at Sandora’s factory in the village of Meshkovo-Pohorilove near Mykolaiv.[3] In 2009–2010, the company started producing Pepsi and 7UP. In 2014, the company launched a snack line for the production of Xpycteam crisps and started producing Mirinda.[2] In 2019, the company’s production facilities started producing Lay’s crisps.[2]

After the start of the Russian invasion of Ukraine on 24 February 2022, Pepsi halted the production of Sandora at its facilities in Mykolaiv Oblast due to security reasons.[8] During this time, it was reported by the Mayor of Mykolaiv, Oleksandr Senkevych, that the Sandora factory had been looted and that there needed to be an increase in security.[9] During the ensuing Battle of Mykolaiv, the production facilities of Sandora received a lot of damage due to Russian shelling.[8] Production of Sandora resumed at the end of 2022, but only in Romania and Poland, and not domestically in Ukraine.[8] During this time, the share of the market for Sandora fell as domestic producers like Vitmark and Halitsia became more popular.[10]

Production finally returned domestically in May 2023, but four production lines were transferred from Mykolaiv to Vyshneve in Kyiv Oblast.[10][11] Production had earlier partially resumed in March 2023.[10] At the time, Sandora confirmed they would gradually restore their full range from before the invasion, like their pomegranate, multivitamin, and cherry varieties, but that it would take some time.[11]

See also

References

  1. ^ “Sandora” sale – company’s official statement (2007). Proekt Ahrarnoho Marketynhu
  2. ^ a b c “Сандора”. LIGA.net (in Russian). Retrieved 27 May 2026.
  3. ^ a b c “PR: Компанія «Сандора» – 20 років на українському ринку”. NV (in Ukrainian). 8 October 2015. Retrieved 27 May 2026.
  4. ^ “Раймондас Туменас: Біографія, досьє, фото Раймондас Туменас”. forbes.ua (in Ukrainian). 2021-03-02. Retrieved 2024-03-07.
  5. ^ “PepsiCo PepsiCo в Україні”. 2018-03-05. Archived from the original on 2018-03-05. Retrieved 2024-03-07.{{cite web}}: CS1 maint: bot: original URL status unknown (link)
  6. ^ [1]
  7. ^ Pepsi купила Сандору (7 June 2007). “Pepsi купила Сандору”. УНІАН. Archived from the original on 21 January 2021. Retrieved 7 June 2021.
  8. ^ a b c “Made in EU. Как сок Sandora вернулся на полки супермаркетов и что с заводом в Николаеве”. NV (in Russian). 22 December 2022. Retrieved 27 May 2026.
  9. ^ ““Сандору” грабують мародери – мер”. UkrInform (in Ukrainian). 20 March 2022. Retrieved 27 May 2026.
  10. ^ a b c Шарипов, Александр (26 May 2023). “Мивина, Sandora и Mondelez. Почему международные бренды восстанавливаются в Украине”. Forbes.ua (in Russian). Retrieved 27 May 2026.
  11. ^ a b “Велике повернення: PepsiCo відновлює українське виробництво Садочка та Sandora”. 24 Канал (in Ukrainian). 10 May 2023. Retrieved 27 May 2026.